Press release
Global Vegan Food Market Edition 2025: Industry Size to Reach USD 42.09 Billion by 2033, CAGR of 8.66%.
Market OverviewThe global vegan food market size was valued at USD 19.93 Billion in 2024 and is projected to reach USD 42.09 Billion by 2033. The market is expected to grow at a CAGR of 8.66% during the forecast period from 2025 to 2033. This growth is predominantly driven by increasing health awareness, ethical concerns regarding animal welfare, and expanding availability of vegan products. North America currently dominates the market, fueled by rising demand for plant-based diets and sustainability concerns.
Study Assumption Years
• Base Year: 2024
• Historical Year/Period: 2019-2024
• Forecast Year/Period: 2025-2033
Vegan Food Market Key Takeaways
• Current Market Size (2024): USD 19.93 Billion
• CAGR (2025-2033): 8.66%
• Forecast Period: 2025-2033
• North America leads the market, driven by health consciousness and ethical concerns
• Increasing awareness about animal welfare promotes plant-based diets
• Advancements in plant-based food technology improve taste and texture
• Growing investment and corporate interest accelerate market expansion
• Supermarkets and hypermarkets are the dominant distribution channels
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Market Growth Factors
The growth of the vegan food market is mainly driven by people's increasing awareness of animal welfare. Many consumers, on the basis of ethical factors connected to factory farming, are gradually the use of plant-based diets so they would not have to contribute to animal exploitation. The demand for vegan products has become enormous, the demand being furthermore checked by the fact that the use of a vegan diet has wider ecological advantages in terms of carbon footprint, water usage, and land degradation. The market is also opened up by the fact that more and more vegan products are found in supermarkets, restaurants, and fast-food places.
Environmental consciousness plays a vital role in the growth of the market. The avoidance or reduction of animal-based food considerably lowers the emission of greenhouse gases and is, thus, a significant factor in climate change which the concerned again come to the perfect scenario of the market being the right one for them. On the other hand, animal husbandry takes up quite a lot of land, comes with a big environmental footprint, and causes even more areas to be degraded. Consequently, plant-based diets are soothing to the planet's pain and even helping human beings to restore areas that were once green and beautiful. The reported 156% increase in vegetable meal sales by ShelfNow and a 150% rise in vegan meal sales among food retailers bear witness to this change.
Food technology has advanced indeed and has led to the evolution of plant-based substitutes that mimic animal products really the closest, both regarding taste and texture, thus attracting the categories of both vegans and flexitarians. The protein from soy, wheat, and peas is used for the making of burgers, sausages, and nuggets which in combination with dairy products are very much the same as traditional milk. New technologies, such as Shiru, Inc.'s AI-enabled OleoPro plant-based fat ingredient, prove that the industry continues to push the boundaries.
Market Segmentation
Analysis by Product:
• Dairy Alternatives: Cheese, Desserts, Snacks, Others
• Meat Substitutes: Tofu, Texturized Vegetable Protein (TVP), Seiten, Quorn, Others
• Others
Meat substitutes hold the largest market share due to their resemblance to the flavor, texture, and appearance of meat, satisfying individuals transitioning to vegan diets. They are low in saturated fat and cholesterol, often fortified with nutrients, appealing to health-conscious consumers and contributing versatility to vegan cuisine.
Analysis by Source:
• Almond
• Soy
• Oats
• Wheat
• Others
Soy dominates the market as a versatile, complete protein source containing all essential amino acids. Soy products such as tofu, tempeh, and soy milk are staples offering a range of culinary alternatives. Soy protein isolates are used in vegan meat alternatives, favored for their nutritional benefits and adaptability.
Analysis by Distribution Channel:
• Supermarkets and Hypermarkets
• Convenience Stores
• Specialty Stores
• Online Stores
• Others
Supermarkets and hypermarkets constitute the largest segment, offering a one-stop shopping experience with diverse vegan products, influencing consumer behavior through placement and promotions. Collaborations with vegan firms promote a broader selection, enhancing the market's appeal.
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Regional Insights
North America currently dominates the vegan food market, driven by increasing health consciousness, ethical concerns over animal welfare, and growing availability of vegan products. Consumers adopt plant-based diets to improve health, reduce chronic disease risk, and address environmental issues like climate change and deforestation. Examples include Amy's Kitchen Inc.'s expansion with vegan-friendly "Amy's Drive-Thru" restaurants.
Recent Developments & News
• September 2024: Oxbow Brands launched the Vegan Drink Company (VDC), focusing on plant-based milk drinks, including almond, oat, millet, soy, and coconut, with plans to add ready-to-drink vegan shakes.
• April 2024: MiracleMe introduced the first plant-based, orally dissolving nutrition products globally, addressing micronutrient deficiencies with sugar-free, preservative-free powders rich in fruits and vegetables.
• March 2024: Kraft Heinz Not Company released initial plant-based Oscar Mayer offerings, NotHotDogs and NotSausages, available in Bratwurst and Italian sausage flavors.
• March 2024: DSM-Firmenich opened a new pilot plant in Plainsboro, New Jersey, supporting food and beverage innovation with capabilities to create healthier, enjoyable eating and drinking experiences.
Key Players
• Amy's Kitchen Inc.
• Beyond Meat Inc.
• Daiya Foods Inc.
• Danone S.A.
• Eden Foods Inc.
• Plamil Foods Ltd.
• The Archer Daniels Midland Company
• Tofutti Brands Inc.
• VBites Foods Limited
• Vitasoy Australia Products Pty Ltd.
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Contact Us
IMARC Group,
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Email: sales@imarcgroup.com,
Tel No: (D) +91 120 433 0800,
United States: +1-201971-6302
About Us
IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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