Digital Personalized Nutrition Market Trends Highlight Rising Adoption of Individualized Health Platforms

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Digital Personalized Nutrition Market - (By Purchase Model (Subscription, One Time Purchase), By End-users (Direct Consumers, Wellness & Fitness Centers, Hospitals & Clinics, Institutions), By Application (Generic Health & Fitness, Disease Based, Sports Nutrition)), Trends, Industry Competition Analysis, Revenue and Forecast To 2034."

According to the latest research by InsightAce Analytic, the Global Digital Personalized Nutrition Market is valued at USD 669.3 Mn in 2024 , and it is expected to reach USD 3094.0 Mn by the year 2034, with a CAGR of 16.6% during the forecast period of 2025-2034.

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The digital personalized nutrition market is experiencing substantial growth, driven by the application of advanced technologies to provide individualized dietary and nutritional recommendations based on unique physiological and genetic profiles. This expansion is largely fueled by innovations in diagnostic techniques, including biomarker assessment, microbiome analysis, and DNA sequencing, utilizing biological samples such as saliva, blood, and urine.

The increasing adoption of wearable health technologies, such as smart wristbands and health-monitoring patches, is enhancing the collection of real-time health data, thereby facilitating more precise and actionable nutrition insights. These advancements enable consumers to better manage food sensitivities, allergies, and metabolic health, thereby increasing demand for personalized nutrition solutions.

Moreover, heightened consumer awareness regarding health and wellness, coupled with the rising prevalence of chronic conditions influenced by dietary factors, is further propelling market growth across various demographic segments. The ongoing expansion of the fitness and wellness industry, along with an increased willingness among consumers to invest in health-enhancing products and services, continues to support the development of digital nutrition platforms and sustains long-term market growth.

List of Prominent Players in the Digital Personalized Nutrition Market:
• Nutrigenomix
• DayTwo
• CircleDNA
• Ancestry
• Segterra
• Persona
• BiogeniQ
• Baze
• Rootine
• HealthifyMe
• Caligenix
• GenoPalate
• Habit Food
• Personalized
• Levels
• Culina Health
• Sirka
• Lifesum
• Foodvisor
• Nutrium
• 23ANDME
• VIOME
• Noom
• Atlas Biomed
• Other Market Players

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Market Dynamics
Drivers:
The digital personalized nutrition market is experiencing substantial growth, primarily driven by the increasing adoption of tailored dietary solutions and ongoing technological innovation. Rising smartphone penetration, particularly in emerging economies, has expanded access to digital health services, while higher disposable incomes have enhanced engagement with personalized nutrition platforms. These developments facilitate seamless interaction with customized health and wellness solutions, reinforcing industry expansion.

Challenges:
Despite strong growth prospects, the market faces notable challenges. Rapid technological advancements and heightened concerns regarding data privacy pose significant obstacles. Providers must address risks associated with unauthorized access and cybersecurity vulnerabilities, particularly as platforms increasingly rely on connected devices such as smartphones, tablets, and remote monitoring systems. The proliferation of internet-enabled wearable health devices further amplifies potential data security issues, which could undermine consumer confidence and limit market adoption.

Regional Trends:
North America is projected to retain a leading position in global revenue for the digital personalized nutrition market, supported by high consumer health awareness and widespread access to advanced health technologies. Demand for improved health outcomes and innovative solutions is driving adoption in the region. Europe also represents a key market, underpinned by evolving dietary habits, changing lifestyles, and a growing emphasis on balanced nutrition, collectively fostering the growth of digital personalized nutrition services across the region.

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Recent Developments:
• In Nov 2023, Viome Life Sciences recently acquired Naring Health, a digital health and wellness firm that offered personalized clinical and molecular data to enable well-informed decision-making. Viome acquired DiscernDX, a company that provided comprehensive early disease detection, health monitoring, and personalized care for individuals. They also acquired Foodome, a company that analyzed all bioactive compounds in food and utilized network science to explore the relationship between diet, genetic pathways, and diseases. These acquisitions were made under the umbrella of Naring Health.

Segmentation of Digital Personalized Nutrition Market-
By Purchase Model-
• Subscription
• One Time Purchase
By End-users-
• Direct Consumers
• Wellness & Fitness Centers
• Hospitals & Clinics
• Institutions
By Application-
• Generic Health & Fitness
• Disease Based
• Sports Nutrition
By Region-
North America-
• The US
• Canada
• Mexico
Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe
Asia-Pacific-
• China
• Japan
• India
• South Korea
• South East Asia
• Rest of Asia Pacific
Latin America-
• Brazil
• Argentina
• Rest of Latin America
Middle East & Africa-
• GCC Countries
• South Africa
• Rest of Middle East and Africa

Read Overview Report- https://www.insightaceanalytic.com/report/digital-personalized-nutrition-market/2448

About Us:
InsightAce Analytic is a market research and consulting firm that enables clients to make strategic decisions. Our qualitative and quantitative market intelligence solutions inform the need for market and competitive intelligence to expand businesses. We help clients gain competitive advantage by identifying untapped markets, exploring new and competing technologies, segmenting potential markets and repositioning products. Our expertise is in providing syndicated and custom market intelligence reports with an in-depth analysis with key market insights in a timely and cost-effective manner.

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This release was published on openPR.