230,000-Member Community Launches Professional Marketplace for Direct Business Sales

Platform Eliminates 10-15% Broker Commissions, Letting Sellers Keep More Equity

Orlando, FL - December 17, 2025 - Idillo Inc. today announced the full launch of BusinessForSaleByOwner.us, a comprehensive online marketplace that connects business sellers directly with qualified buyers, eliminating traditional broker commissions and giving owners full control of their business sale process.

The platform, now live and driving traffic through targeted Google and Microsoft advertising campaigns, addresses a critical gap in the business-for-sale market by providing business owners with a cost-effective alternative to traditional business brokers who typically charge 10-15% commissions on sale prices.

The platform evolved from a highly engaged Facebook community of over 230,000 members. While the Facebook group fosters strong connections between buyers and sellers, it lacks the robust search and filtering capabilities that serious business transactions require. BusinessForSaleByOwner.us has been built to bridge this gap, combining community engagement with professional marketplace functionality.

"Too many business owners lose tens of thousands of dollars in unnecessary broker fees when selling their businesses," said Hans Peter Jeschke, CEO of Idillo Inc. "BusinessForSaleByOwner.us puts control back in the hands of business owners, allowing them to reach serious buyers directly while keeping more of their hard-earned equity."

The marketplace offers three listing tiers designed to maximize visibility for sellers.

All sellers create their own listings using the platform's intuitive tools. Higher-tier subscribers receive the added benefit of monthly promotional posts to the engaged Facebook community, handled completely by the Idillo team.

Beyond Simple Listing Services: Comprehensive Education for Business Sellers

What sets BusinessForSaleByOwner.us apart from traditional brokers is its commitment to educating all sellers rather than keeping them dependent. Regardless of listing tier, every seller receives a complete suite of educational resources designed to build competence and confidence throughout the sale process:

- Free Business Valuation Guides: Learn what your business is actually worth and how buyers calculate value
- Negotiation Frameworks: Understand deal structure, earnouts, seller financing, and how to close confidently
- Due Diligence Checklists: Know exactly what buyers will ask for and how to prepare comprehensive documentation
- Buyer Qualification Tools: Learn how to identify serious buyers versus tire-kickers before wasting valuable time
- Ongoing Support: Direct email access for questions, with no broker gatekeeping or runaround

"Brokers keep you dependent. We make you competent," added Jeschke. "Sellers will know more about selling their business in two weeks with our platform than they would after six months with a traditional broker."

All listings benefit from the platform's advanced search and filtering capabilities, allowing buyers to quickly find businesses matching their criteria by industry, price range, location, and other key factors.

For buyers, BusinessForSaleByOwner.us provides access to a diverse range of business opportunities across multiple industries and price points. The platform's intuitive interface enables buyers to browse active listings, save favorites, and connect directly with sellers to begin negotiations.

Sellers can list their business in minutes by visiting https://businessforsalebyowner.us/list-your-business and selecting the plan that best fits their needs.

For more information about BusinessForSaleByOwner.us or to list a business for sale, visit https://businessforsalebyowner.us

Idillo Inc
1317 Edgewater Dr, Suite 2163
Orlando, FL 32804

Idillo Inc., based in Orlando, Florida, is a digital marketing and online marketplace company specializing in connecting buyers and sellers in specialized markets. Led by CEO Hans Peter Jeschke, who brings more than 25 years of marketing experience and previously grew a business-for-sale community to over 230,000 members, Idillo Inc. focuses on creating efficient, user-friendly platforms that eliminate unnecessary intermediaries and reduce transaction costs.

For more information about BusinessForSaleByOwner.us or to list a business for sale, visit https://businessforsalebyowner.us

This release was published on openPR.